Great YouTube marketing starts with great YouTube descriptions. There are two types of descriptions that every marketer needs to know: A YouTube channel description is the text on your channel’s “About” page. It helps viewers understand what to expect from...
A good URL shortener lets you do two things Share links that don’t use too many characters Track performance metrics for those links. For a while, the number one tool for this was Google’s URL shortener. But alas, all good things must...
Twitter has taken a pair of shears to its user rules, shaving almost 2,000 words off of its T&Cs — with the stated aim of making it clearer for users what is not acceptable behaviour on its platform. It says...
If you use social media, social media management tools can make your life easier. What is social media management? Social media management simply refers to a platform or tools that reduce the amount of effort it takes to use social media...
Truecaller, an app that helps users screen strangers and robocallers, will soon allow users in India, its largest market, to borrow up to a few hundred dollars. The crediting option will be the fourth feature the nine-year-old app adds to...
Starbucks plans to double its store count in China to 5,000 in 2021 and Luckin, a one-year-old coffee startup, is matching up by aiming to reach 4,500 by the end of this year. Luckin’s upsized $651 million flotation has...
Facebook is cracking down on its live streaming service after it was used to broadcast the shocking mass shootings that left 50 dead at two Christchurch mosques in New Zealand in March. The social network said today that it is...
There are lots of Instagram tools that can help you with your Instagram strategy, but some of them are sharper than others. With more than two million monthly advertisers on Instagram, marketing with dull tools is not just a waste...
No matter how many followers you have, Twitter polls will help you get into their heads. So you can know what they think, what they want, or what they’re doing. Which will help you determine what you should be...
LinkedIn Showcase Pages are a smart place to highlight a special side of your brand—especially if it’s business related. More than 90% of professionals rank LinkedIn as their platform of choice for professionally relevant content. Your LinkedIn Showcase Page appears...
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