Starbucks plans to double its store count in China to 5,000 in 2021 and Luckin, a one-year-old coffee startup, is matching up by aiming to reach 4,500 by the end of this year. Luckin’s upsized $651 million flotation has...
The re-election of Modi will in many ways chart the path of India’s burgeoning startup ecosystem, the local play of Silicon Valley companies, and future of India's internet Manish Singh 1 day Amazon and Walmart’s problems in India look set...
Facebook has just released its latest community standards enforcement report and the verdict is in: people are awful, and happy to share how awful they are with the world. The latest effort at transparency from Facebook on how it enforces...
A year ago Instagram made a bold bet with the launch of IGTV: That it could invent and popularize a new medium of long-form vertical videos. Landscape uploads weren’t allowed. Co-founder Kevin Systrom told me in August that “What...
What is TikTok in three words? Real short videos. Or, as The Verge put it in a few more words, it’s “the closest thing we have to Vine,” the former video-sharing app owned by Twitter. According to TechCrunch, TikTok is “the...
Twitter chats (or Tweet chats) are public conversations organized around a specific topic on Twitter. These moderated discussions take place at a predetermined time, with a predetermined hashtag. They’re a great way to build community around your brand. With more...
In this guide we’ll show you how to build an employee advocacy program using the power of social media. We’ll also tell you about an employee advocacy platform that makes execution easy. But before we get to the how-to, let’s...
Indonesia is the latest nation to hit the hammer on social media after the government restricted the use of WhatsApp and Instagram following deadly riots yesterday. Numerous Indonesia-based users are today reporting difficulties sending multimedia messages via WhatsApp, which is...
Social media customer service is exactly what it sounds like. You use social media tools to provide online customer service and support. In today’s digital world, people use social to channels to connect with businesses. And they expect businesses to...
Why perform a social media competitive analysis? So you can better understand the organizations you’re going toe-to-toe with. “Keep your friends close but your enemies closer.” Well said, Michael Corleone. Though let’s replace ‘enemies’ with ‘competitors’. Why? Because you can learn from everyone....
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