If you use social media, social media management tools can make your life easier. What is social media management? Social media management simply refers to a platform or tools that reduce the amount of effort it takes to use social media...
Google My Business is an easy and cost-effective way to make your business more discoverable both online and in real life. This comprehensive guide will show you how to get the platform up and running and working for your business...
Wondering how to draw more customers to your brick-and-mortar business? Try adding design details that will boost its Instagrammability. When people post photos of your space on Instagram, you benefit from the free advertising and positive word of mouth. Plus,...
As Facebook pushes ahead with its strategy to consolidate more of the backend of its various apps on to a single platform, it’s also doing a little simplifying and housekeeping. In the coming month, it will shut down Direct,...
A good URL shortener lets you do two things Share links that don’t use too many characters Track performance metrics for those links. For a while, the number one tool for this was Google’s URL shortener. But alas, all good things must...
As Facebook grapples with the spread of hate speech on its platform, it is introducing changes that limit the spread of messages in two countries where it has come under fire in recent years: Sri Lanka and Myanmar. In a...
Instagram isn’t just pretty pictures. It now also harbors bullying, misinformation and controversial self-expression content. So today Instagram is announcing a bevvy of safety updates to protect users and give them more of a voice. Most significantly, Instagram will...
IGTV (Instagram TV) is a long-form vertical video channel that is accessible from Instagram and as a standalone app. It launched in June 2018. IGTV videos are designed to be longer than Instagram Stories. Regular users can make videos up...
With 330 million monthly users, Twitter offers a vast network of potential people and brands to connect with. But with 500 million tweets sent per day, the sheer volume can make it seem impossible to keep up with your...
Social media customer service is exactly what it sounds like. You use social media tools to provide online customer service and support. In today’s digital world, people use social to channels to connect with businesses. And they expect businesses to...
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