Why storyboard your Instagram stories? Since its debut, Instagram Stories has been a place where casual content thrives. But with an audience that’s swelled from 100 million to 500 million daily users in less than three years, a little primp...
Truecaller, an app that helps users screen strangers and robocallers, will soon allow users in India, its largest market, to borrow up to a few hundred dollars. The crediting option will be the fourth feature the nine-year-old app adds to...
The big social networks and video games have failed to prioritize user well-being over their own growth. As a result, society is losing the battle against bullying, predators, hate speech, misinformation and scammers. Typically when a whole class of...
Twitter chats (or Tweet chats) are public conversations organized around a specific topic on Twitter. These moderated discussions take place at a predetermined time, with a predetermined hashtag. They’re a great way to build community around your brand. With more...
A UK parliamentary committee has published new evidence fleshing out how membership data was passed from UKIP, a pro-Brexit political party, to Leave.EU, a Brexit supporting campaign active in the 2016 EU referendum — via the disgraced and now...
As Facebook pushes ahead with its strategy to consolidate more of the backend of its various apps on to a single platform, it’s also doing a little simplifying and housekeeping. In the coming month, it will shut down Direct,...
In this guide we’ll show you how to build an employee advocacy program using the power of social media. We’ll also tell you about an employee advocacy platform that makes execution easy. But before we get to the how-to, let’s...
Facebook Blueprint is an e-learning platform that offers free, self-paced courses on Facebook and Instagram advertising. Since its launch in 2015, more than two million people have enrolled in at least one of the 75 online courses available. In the...
Social selling. By now you’ve certainly heard of it, but you may not be entirely sure what it means. Is it the same as social media marketing? (No.) What about social media advertising? (Nope, that’s something else altogether.) Social selling allows salespeople...
This week professor David Carroll, whose dogged search for answers to how his personal data was misused plays a focal role in The Great Hack: Netflix’s documentary tackling the Facebook-Cambridge Analytica data scandal, quipped that perhaps a follow up...
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