From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis.
What should you be tracking?...
A UK parliamentary committee has published new evidence fleshing out how membership data was passed from UKIP, a pro-Brexit political party, to Leave.EU, a Brexit supporting campaign active in the 2016 EU referendum — via the disgraced and now...
Twitter can be a robust means of connecting with new audiences, but these visitors will need a lot of persistent attention in order to become meaningful contributors to your bottom-line. the key to this is ensuring that you have...
Money from big tech companies and top VC firms is flowing into the nascent “virtual beings” space. Mixing the opportunities presented by conversational AI, generative adversarial networks, photorealistic graphics, and creative development of fictional characters, “virtual beings” envisions a...
“A better writer?”
Yes, better at…
Knowing what you want to say
Know how to say it
Saying it in a few, not a lot of words
Avoiding jargon, which forces people to drain brain calories
Editing your own work to achieve all of the...
A social media policy is a crucial tool for any organization that uses social media.
In fact, it’s a crucial tool even if your organization doesn’t use social media. Because your employees almost certainly do: 72% of Americans use at...
Popular work-chat program Slack went down on Monday morning — just in time for the start of the work week. The platform was down for just about an hour, throwing some offices into minor chaos.Users began to complain that...
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