Snapchat appears to have turned the corner after a year of flat or negative user growth thanks to a strong Q1 2019 earnings report. It reached 190 million daily active users, up 2 percent from 186 million in Q4...
Almost 80 percent of 18- to 24-year-olds are now on Snapchat. Most log on daily, which makes mastering the platform a must for many marketers. Hosting a Snapchat takeover is a great place to start. A Snapchat account takeover is...
There’s a new teen app sensation. Anonymous question-asking app YOLO has rocketed to the #1 US app position just a week after launching thanks to Snapchat. Built on top of the Snap Kit platform, YOLO uses Snapchat for login...
You’ve probably seen #TBT or “Throwback Thursday” before. Maybe it was an embarrassing yearbook photo from a high school friend. Maybe it was a an Instagram post from your mom of that vacation you took last year. Maybe it was even just...
At times, existing and thriving in the world of social media can feel like a great big hamster wheel. Thankfully, I’ve compiled a massive trunk load of social media automation tools that will make your life wildly easier. Here shortly, we...
Social share of voice measures brand exposure based on social media conversation. It’s usually measured as a percentage of total mentions within an industry or among a defined group of competitors. It’s what’s determined when social listening meets competitive analysis. When...
Wondering how to draw more customers to your brick-and-mortar business? Try adding design details that will boost its Instagrammability. When people post photos of your space on Instagram, you benefit from the free advertising and positive word of mouth. Plus,...
Meet Yubo, a French startup that wants to make social networks a bit more… social. Yubo is an app designed for teenagers, and it’s all about meeting people, making new friends and belonging to a community. The app has quietly...
Since the launch of its IPO in mid-April, Zoom stock has skyrocketed, up nearly 30% as of Monday’s open. However, as the company’s valuation continues to tick up, analysts and industry pundits are now diving deeper to try to...
Facebook today is expanding its set of features focused on blood donations. The company since 2017 has been working with blood donation centers worldwide who have been able to use the platform to reach potential donors and then reach...
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